Importance of Link Building in SEO

Link-BuildingIn today’s post I would like to share some information about how can link building help to get high rank in search engines. Link building works as a chain throughout the web. For example if you build links with different domains that redirect search engines to your websites, then search engine’s spider starts to crawl your website and this way search engine works.

Here we will talk about benefits of Link building and how does it help to get good ranking and driving traffic.

1. The great benefit of link building is, It helps to increase link popularity and provides good quality backlinks. We should only focus on quality of backlinks rather than quantity. Good quality inbound links always help to increase page rank and page rank gives more weight to a website.

2. Link building helps to get index quickly and after indexing search engine shows it in results. Link building is a most preferable technique of SEO, It refers more and more users to website.

3. This technique helps you to post your informative content anywhere on the web like forums, blog and articles. You can simply post information about your business and product by placing your website link, So that user will reach at your website in order to receive all valuable information about your business.

4. One thing you need to keep in mind, Always build relevant links. For example if any user surfing internet to get the information about “Racing Cars” so here you have to understand this fact and you will have to build link with car related sites.

5. Link building helps to increase conversion rate of the website. Good amount of traffic potentially helps to increase brand awareness.

6. Link building spreads root of the website on the web and increases popularity so that users easily can reach on the website. Clicking link from trusted source always adds more and more potential energy to the website.


A Brief Guide To Know About Search Engines

Search_EngineMy name is Praveen Singh, I am the Lead SEO here at TikiTech. Today I have started this blog to explore my knowledge base in the field of online marketing, SEO & SMO. I am not sure, how my five years of experience going to help SEO newbies and freshers who want to start their carrier in the same field. First of all to start as SEO newbie before you will have to understand the concept. So let me help you with this, here are some important points which could give some guidance to know more about Search Engine Optimization.

What is Search Engine:- A program for the restoration of data, files, or documents from a database or network, esp. the Internet. How many people know the name of major search engine? So here we go Google, Bing, Yahoo, Alta vista and one more we can’t ignore Baidu( No.1 search engine in China )

Google:- The No.1 search engine worldwide, You can search the world’s information, including webpages, images, videos and more. This search giant makes everything possible for users.

Bing:-  Bing is second most popular search engine from Microsoft. Bing was unveiled by Microsoft CEO Steve Ballmer on May 28, 2009

Yahoo:- Yahoo is an American multinational internet corporation that incorporates a search engine and provide many service like email services, messenger chat, maps and news & events etc.

Baidu:- Baidu is China’s No.1 search engine. It offers many services, including a Chinese language search engine for websites, audio files, and images etc.

I hope all these information will help you to know about search engine and now many people may be thinking how does search engine work. Basically search engine perform some necessary tasks.

  •  Search engines keep index words on the web and save all the data in database.
  • Search engines allow users to search any query what they want to search and provide authentic results about that query include images.

So here i am finishing my first post and I hope it will help to newbies to get to know about “Search engine” and how does it work.